Top 10 HOLY GRAIL Drugstore Makeup Products

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I am so excited to share with y’all my top drawer, favorite, best of the best drugstore makeup products. These are all products that can be purchased at the drugstore (CVS, Walgreens, Walmart, Target, Ulta) so this does not include other affordable brands (Morphe, ColourPop, BH Cosmetics, etc.). These products are all staples in my collection and I will continue to repurchase.

I do want to let y’all know that I have tested these products for years and really condensed this list to the best drugstore finds (in my opinion) and I feel like these will work for so many different people. These have all been featured at some point on my Instagram as  daily favorites (#BESTOF BEAUTY) so if you like these types of posts, go check out my Instagram for new favorites everyday! (@alexachanbeauty)

I hope you enjoy and comment below and let me know what your favorite drugstore products are!

(Products are not listed in any particular order)

L’Oreal True Match Foundation: 20160705_154935

I have talked about this foundation so much on my blog and it is for a very good reason. This is such a great foundation for a multitude of skin types, skin tones (33 shades), and can range from medium to full coverage (easily buildable). This foundation has an SPF 17 and works well with other mediums (oils, moisturizers, primers, and luminizers). I have been using this foundation for years and it is my go-to foundation for any occasion. Here is how I use it:

  • For sheer coverage, I mix this with my daily facial moisturizer.
  • For a more dewy look, I mix this foundation with my favorite facial oil (my favorites are Rose Hip Oil, Argan Oil, and Bio Oil)
  • For a more matte look, I use a mattifying primer and set with a powder (this foundation pairs beautifully with the L’Oreal True Match powder)
  • For bronzer, I go a few shades darker (my foundation shade is W3 and my bronzer shade is W6) for very natural looking dimension.

Click here for a more in-depth review of this foundation

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Maybelline FitMe Concealer:


This is an amazing concealer because it is light-weight, but has exceptional coverage. It blends into the skin seamlessly and does not look cakey on the skin. Here is how I use it:

  • Undereye concealer: I love the shade “Fair” because it has a pink undertone, which has a brightening effect under the eyes.
  • Spot concealer: I use the shade “Medium” to conceal any blemishes, sun spots, or hyperpigmentation.
  • Contour: I use the shade “deep” to contour my face. The doe foot applicator makes this super easy and the formula is very creamy, making application and blending effortless.
  • Highlight: I use shades “Fair” and “Light” to highlight (bring forth) certain areas of my face (under the eyes, bridge of the nose, chin, forehead, sides of the face underneath contour) and the doe foot applicator makes this very easy.

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L’Oreal Magic Lumi Light Infusing Primer:

This is a stunning pearl-toned luminating primer that instantly gives your skin a glowing complexion. Here is how I use it:

  • Primer: I apply this all over my face before applying foundation (this is not a pore-filling or long-lasting primer. This is strictly just used for its luminizing properties).
  • Foundation booster: This is my favorite way to use this product. I add 1 pump of this to my normal foundation (works great with the L’Oreal True Match and L’Oreal True Match Lumi foundations) and mix them together before applying to my face. This gives the foundation a beautiful finish that catches the light and makes your skin look like it is glowing from within.
  • Highlighter: I apply this on top of my foundation to areas that I want to highlight (this is the most “dramatic” way to use this product”)
  • Face glow: On days when I don’t want to wear makeup, but I want to boost my skin, I apply this all over my face and call it a day. It gives my skin a luminous finish (without looking greasy or oily) and looks stunning at the pool. People will be wondering why you look so radiant!

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Coty Airspun Loose Powder:


This is not your grandmother’s powder (although it may smell like her). This is such a great loose powder because it is finely milled (the powder is not chunky or cakey) and it sets any cream products beautifully. Here is how I use it:

  • Set my foundation: I lightly dust this all over my face if I want a more matte finish or if I want to prolong the wear of my foundation.
  • Baking: This is an old school technique of heavily applying powder to certain areas of the face (under the eyes, under the contour, chin area, forehead are most common) to set the foundation and/or concealer. The powder “bakes” (soaks up all of the oils on the skin and full sets) on the face and then the excess is wiped away typically after about 5-10 minutes.  I only do this when I am wearing a full coverage face and I need it to stay in place all day.
  • Prep for eyeshadow: I like to prime my eyelids with either concealer or an eye primer and then I like to apply a thin layer of this powder on top so that any eyeshadows I apply will blend on the eyelids more smoothly.

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L’Oreal Voluminous Carbon Black Mascara (waterproof):


This is the best mascara for volume. I have tried so many different volumizing mascaras and I always wonder why I ever strayed from this one. This does have a more spider-like effect on the eyes and is a very wet formula. The wand is an oversized bristle wand, which is what gives the lashes a more full appearance.

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Maybelline Define-A-Lash Mascara (waterproof):


This is the best mascara for length. I have never found a mascara that gives both volume and length so I love to pair this mascara with the L’Oreal Voluminous. I apply 2 coats of this mascara to my top and bottom lashes and then follow up with 2 coats of the L’Oreal Voluminous on the top lashes. The wand is a very thin rubber wand which makes it great for separating my lashes and getting my shorter lower lashes.

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Physician’s Formula Bronze Booster BB:


This is a matte bronzer (you can see shimmer in the pan, but when applied to the face, it looks matte) that has the perfect tone (not orange or red, which can look muddy on the skin). This blends beautifully on top of other products and is extremely natural looking. Here is how I use it:

  • All-over bronzer: I like to use a big fluffy brush and apply this all over my face where the sun would naturally hit my skin (cheeks, bridge of the nose, forehead, and chin)
  • Light contour: I use a more precise and dense brush to contour the areas of my face that I want to bring back (hollows of my cheeks, sides of my forehead, jawline, and sides of my nose). This creates a more 3-dimensional appearance.
  • Eyeshadow: I love using my bronzer on my eyes because it looks really natural (using the same shade on the eyes and the face will give more shape and dimension to the face while still looking natural because the shades are the same) and this bronzer blends like a dream. On really natural makeup days, I like running my bronzer through the crease of my eyes with a fluffy blending brush to create more dimension to my eyes without messing with eyeshadows.

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Milani Baked Blush “Luminoso”:



This is a great blush because no matter what look I am creating, this blush always looks great. This is a coral-toned pink blush with a beautiful sheen (no glitter or sparkle).  This looks stunning on a variety of skin tones and gives the skin a very natural looking flush.

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Pixi Correction Concentrate “Brightening Peach”:


I am not a color-correcting fan and I think a lot of the hype is just hype, BUT this peach corrector is so awesome. This really corrects any blue tones under my eyes so that when I apply my normal concealer on top (always apply correctors underneath your concealer or foundation), it looks flawless. This is a very thick formula and will crease so I would definitely recommend setting it and any concealer you apply on top with powder.

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Wet n’ Wild ColorIcon Palette “Comfort Zone”:

This selection of eyeshadows are some of the best in my collection, compared to both high end and drugstore shadows. This is a staple in my collection because the pigmentation is outstanding, the shades range from very dark to very light and everything in between, and the shades are relatively neutral making this a great everyday palette. The only downside is that the shadows are all shimmer, metallic, or glitter; however, I find the more satin finish shades do work well in place of matte shadows because the sheen is fairly subtle.

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Products that almost made the cut:

L’Oreal Infallible Eyeshadows:


These are stunning! These are metallic pressed pigments (loose pigment that has been compacted very tightly into the pan) and they pack a major punch. These are great one-and-done shadows as well as great for really dramatic looks.

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Milani Stay-Put Brow Color:


This is a brow pomade that stays put all day and can create both dramatic brow looks as well as natural looking brows. I have tried a few from the drugstore and this one by far is the best. Everyone raves about the Anastasia of Beverly Hills Brow Pomade, but this is a much more affordable option that truly looks great and does not move! (The brush that it comes with is actually really good too)

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Maybelline ColorSensational Creamy Matte Lip Color “Siren in Scarlet”:

This is the perfect apple red (more cool toned – blue, rather than warmed toned – orange) shade. I love this lipstick because it dries down matte on the lips (I find matte lip colors last longer because they don’t move around on the lips), but it feels very comfortable and creamy. This is not drying like a liquid lipstick. You definitely get the best of both worlds here: comfortable + matte.

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Jordana Easyliner for the Lips “Rock n’ Rose”:

This is the “your lips, but better” lip liner that pairs perfectly with any nude lipstick. This liner is a taupe shade with warm brown undertones. On days when I don’t want to wear a lot on my lips, I will line my lips with this liner and then top it with some gloss.

*Sold at Walgreens, not sold online

Makeup Revolution Shimmer Brick “Radiant”:


This is buttery, creamy goodness and the quality of this shimmer brick is exceptional. This can be used as a face highlight, bronzer, or the shades can be individually used as eyeshadows. These are a much more creamy formula than the Physician’s Formula Shimmer Strips. I also love the fact that this will work for a wide variety of skin tones. I do also love the version in “Rose Gold;” however, I find it will not work with as many skin tones like this one.

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I hope this was helpful in your search for the perfect makeup products to add to your collection. Please leave a comment below with your favorite drugstore products. I am always in the market to try new things!




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